TikTok is introducing a new feature that allows them to lessen the volume of artificial intelligence-produced media appearing in their timelines. This initiative comes as the company revealed that it currently hosts more than 1 thousand million AI videos.
Trial and Implementation
The update is being tested over the following weeks before a full-scale launch. This shift comes amid a increase in AI content, spurred by recent video-generation tools.
The Broader AI Trend
It has been noted that nearly one in 10 of the quickest rising content creators on a popular video site exclusively feature content made by AI. A considerable share of this content is deemed “AI slop”, a label for inferior, factory-style content that is frequently illogical or surreal.
Our research shows that many people appreciate content produced via AI tools, including computer-generated images to informative clips, and we intend to offer the community the option to adjust the amount of that, according to their own likes,” commented a company executive.
Scale of AI Content
The service disclosed that there are presently over a billion videos on its network labeled as artificially created. In total, in excess of 100 m media items are submitted to the app every day, making clips made by AI a limited part of its total content library.
Customizing Your Feed
Members will be capable of reduce or increase the level of AI-generated videos they see by opening the topic control setting in the application and selecting the AI content topic. Additional categories that can already be controlled under the tool include news, clothing, beauty, and dance.
Platform Guidelines
The platform’s guidelines mandate creators to identify lifelike AI-made content, and it forbids harmful fake videos of public figures or emergencies. Any realistic AI video that is unmarked can be taken down under its community policies.
In addition, the service will now apply an AI-generated label to content made using its built-in AI features, or flagged by an industry-wide initiative for spotting AI-generated material. This measure is intended to help prevent users from attempting to bypass the disclosure requirement.
Educational Initiatives
The platform is additionally launching a $2m AI literacy fund for experts and institutions to develop informative material about using AI responsibly. This project will assist educational bodies focused on teaching programming and robotics.
Moderation Strategy
TikTok has justified its content review process, during discussion over plans to cut jobs for numerous safety staff in the United Kingdom. It is set to eliminate hundreds of positions in its content moderation division in the UK capital, with worker representatives and digital protection specialists expressing worry that humans are being replaced by AI moderation.
A trust and safety lead stated that people-led review would continue to be important, but artificial intelligence can protect employees by eliminating the most graphic content before it gets reviewed by humans. The platform stated a 76% decrease in shocking and graphic content reviewed by human moderators over the last 12 months due to reliance on its machine learning processes.
We believe it is crucial to combine humans and technology to keep the platform safe,” the official commented. “We’ll have people as integral to the approach, but we further consider it’s very important to limit contact with unsafe media as quickly as possible, which is the area in which a significant AI assistance is making a difference process content quickly.”
